Kosher Clipper Branding & Magazine Design
Helping families save with a brand that feels familiar, trusted, and proudly kosher.
Project Overview
The Kosher Clipper is a niche platform dedicated to helping households save on kosher groceries and products. As a digital and print guide to kosher couponing, they aggregate exclusive savings from top kosher food brands and retailers. With features like category filtering, digital codes, and printable coupons, the platform streamlines the savings process for kosher consumers. East Cobb Design Co was brought in to create a bold, trustworthy brand identity — including logo design and a magazine series — that could bring this practical, value-driven service to life across web and print.
Goals
- Create a bold, trustworthy brand identity for a niche kosher audience
- Design a versatile logo for use across print, web, and social
- Craft a coupon magazine layout that's user-friendly and visually clean
Deliverables
- Primary and alternate logo files (color + monochrome)
- Brand identity kit including fonts and color palette
- Template design for monthly print + digital coupon magazines
- Magazine cover, ad layouts, and interior grid system
Our Branding Process
- Client Discovery: We discussed target demographics, kosher lifestyle needs, and how users interact with both print and digital offers.
- Logo Exploration: We sketched dozens of directions combining value, freshness, and tradition before digitizing the top three.
- Magazine Grid & Layout: We designed a flexible layout to house coupons, ads, and seasonal features — adaptable for both print and PDF distribution.
- Review + Feedback: The client gave feedback across two review rounds, focusing on readability, cultural clarity, and brand trust.
- Final Delivery: Full logo suite, style guide, and a fully designed sample magazine edition were delivered for production rollout.
Magazine Design Samples
Results
- ✓ +65% subscriber growth following the magazine redesign launch
- ✓ Higher ad engagement from improved layout readability
- ✓ New advertiser inquiries from national kosher food brands
Client Feedback
❝ East Cobb Design Co took our vision and made it real. The branding feels clean, trustworthy, and perfectly in tune with our audience — and the magazine design? Absolute game changer.
Let’s Bring Your Vision to Life
Whether you need a website, brand overhaul, or stunning marketing visuals — we’re here to help your business stand out.
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